This one day workshop is designed to help participants better understand their customers, develop marketing ideas with a higher chance of success, and turn those ideas into clear, practical actions.
Workshop Objectives
By the end of the workshop, participants will be able to:
- Understand the key factors that influence customer decisions
- Gather and apply simple, useful customer insights
- Generate and evaluate marketing ideas more effectively
- Communicate ideas clearly and confidently
- Create a practical action plan ready for immediate implementation
What Participants Will Gain
Participants will leave with:
- A clearer understanding of their target customers
- Practical tools and frameworks they can apply immediately
- Tested approaches for developing stronger marketing ideas
- Greater confidence in presenting and discussing marketing plans
- A personalised action plan tailored to their business or role
- Action-focused outcomes
Ideal for business owners, managers, teams, and anyone responsible for marketing activity who wants practical approaches rather than theory alone.